Trades

Plumber marketing built on US click prices pulled 30 October 2026. What a burst pipe click costs against a prevention click, and when winter demand arrives.

What the tiers on the market actually contain, why two packages holding the same number of posts can differ eightfold in price, and what gets billed on top of the monthly fee. Built on the package tiers and search data read on 8 September 2026.

What an emergency click costs against a research click, where panel upgrade and EV charger jobs really begin, and what the work costs. Built on US click prices pulled the day this was written.

Founder-led marketing puts the owner on camera instead of the business logo. Here is what we measured across 660 local business accounts, why the buyer decides on a person, and what the owner actually has to do.

Why emergency work goes to whoever comes to mind, what trades marketing costs, and how an owner stays visible without filming every week. Prices published.

An honest comparison of the two big AI avatar tools and the third option nobody lists: paying for the finished videos rather than the software. Real prices and what each actually costs you in time.

GEO optimises to be quoted in an AI answer. SEO optimises to be ranked in a list of links. Here is what that difference changes in practice, where the two overlap, and what to expect from anyone selling AI SEO services.

Sourced 2026 numbers for social media management: freelancer, agency, in-house and done-for-you video. What each costs, what the quote leaves out, and how to compare them.